The inception of this company happened in the year 2010 by a young entrepreneur who had the courage to challenge the age old norms of investments and reap benefits with utmost integrity and honesty. Partho Chakraborty, the director of The Concept, started this organization with a mere turnover of 2 crores and within a span of 5 years, the turnover of the company is at whopping 23 crores. This was only possible as the company believed in three basic principles. Firstly be honest with clients and don’t force them to buy a product which will give you ‘high commission. The company realized that the power of repeat business is far stronger than building a new client. Secondly; change your stance from a sales person to a financial advisor. Let the clients know that you are there to partner with them & help them reap benefits of their financial investment. Lastly, guide the client about the way forward...be it a risk or retirement plan ; keeping the client nformed is of prime importance.
The winning strategy
In an uncertain world of fluctuating market trends, strategizing an effective plan for our clients is the key to success. Our financial advisor understands the unique goals, the tolerance for risk and any other specific preferences that our clients would want us to work with. Then our team of qualified experts strategizes a plan that would steer the client towards their financial goals. As the market undergoes frequent changes, our advisor will adjust the strategy so as to help the clients reach the goal. The Concept manages to strike a sensitive balance between state of the art technology and immaculate customer service. Its increasing popularity is a testimony of the same.
The Concept is a ‘one stop shop’ which caters to varied financial products for the business fraternity . Be it equity, loans, insurance, taxation or fixed deposits, the company is skilled to handle it all. That is probably the reason why the company has won so many accolades in such a short duration. Recently Mr.Partho Chakraborty won the “Best Emerging Leader” across pan India.The Concept is an organization where you will find a rare blend of integrity towards our clients , unyielding customer support and expertise in the field of financial investment. This is perhaps the only reason why our clients keep coming back to us.